{"id":21246,"date":"2015-12-18T05:05:06","date_gmt":"2015-12-18T09:35:06","guid":{"rendered":"https:\/\/seryhumano.com\/web\/?p=21246"},"modified":"2015-12-19T10:39:16","modified_gmt":"2015-12-19T15:09:16","slug":"aire-embotellado-de-pekin-para-el-mundo","status":"publish","type":"post","link":"https:\/\/seryhumano.com\/web\/?p=21246","title":{"rendered":"Aire Embotellado: De Canad\u00e1 para el mundo"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/seryhumano.com\/web\/?attachment_id=21248\" rel=\"attachment wp-att-21248\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-21248\" src=\"https:\/\/seryhumano.com\/web\/wp-content\/uploads\/2015\/12\/Aire-embotellado-e1450431283664.jpg\" alt=\"Aire embotellado\" width=\"500\" height=\"250\" \/><\/a><\/p>\n<p>Si vieras que en una tienda han puesto a la venta una botella de aire por 15 euros, posiblemente sonreir\u00edas pensando que se trata de una broma. Pero lo creas o no, este est\u00e1 resultando ser un buen negocio en pa\u00edses donde los crecientes niveles de contaminaci\u00f3n est\u00e1n haciendo irrespirable el aire en las grandes ciudades.<\/p>\n<p>De esta situaci\u00f3n se est\u00e1n aprovechando empresas como la startup canadiense Vitality Air, que tras haberse fundado en 2014 ya lleva dos meses comercializando en China el aire fresco del Parque Nacional de Banff. Las bocanadas que ofrecen no son precisamente baratas, ya que una botella de 7,7 litros puede valer 100 yuanes, 14,21 euros al cambio.<\/p>\n<p>Seg\u00fan le ha contado al Telegraph el co-fundador de la empresa Moses Lam, su primera incursi\u00f3n en China la hicieron con un cargamento de 500 botellas que consiguieron vender en s\u00f3lo cuatro d\u00edas. Ahora, la empresa ya ha puesto rumbo a aquel pa\u00eds un nuevo cargamento con 4.000 botellas, la mayor\u00eda de las cuales ya han sido compradas.<\/p>\n<p><a href=\"https:\/\/seryhumano.com\/web\/?attachment_id=21250\" rel=\"attachment wp-att-21250\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-21250\" src=\"https:\/\/seryhumano.com\/web\/wp-content\/uploads\/2015\/12\/Aire-en-botella-e1450431462506.jpg\" alt=\"Aire en botella\" width=\"500\" height=\"282\" \/><\/a><\/p>\n<p><strong>Todo empez\u00f3 como una broma<\/strong><\/p>\n<p>La idea se les ocurri\u00f3 cuando leyeron en 2013 que un multimillonario chino empez\u00f3 a vender latas de aire proveniente de regiones menos industrializadas por 5 yuanes (0,71 \u20ac). Al principio ni siquiera se la tomaron en serio, y se limitaron a gastar la broma de poner aire a la venta en Ebay. Pero cuando vieron que su segunda botella consigui\u00f3 alcanzar los 150 euros se dieron cuenta de que el negocio podr\u00eda tener futuro.<\/p>\n<p>Y eso les ha llevado a donde est\u00e1n. Vitality Air vende su producto tanto en Norteam\u00e9rica como en la India u Oriente Medio, aunque China se ha convertido en su m\u00e1ximo cliente. All\u00ed se est\u00e1n empezando a ver estas botellas como un producto de lujo, y a tenor de c\u00f3mo est\u00e1 creciendo la contaminaci\u00f3n no parece que la demanda vaya a detenerse a corto plazo.<\/p>\n<p>Pese a que al principio sus propios familiares y amigos no cre\u00edan que fueran a tener \u00e9xito vendiendo algo tan com\u00fan como el aire, el negocio les va viento en popa. De hecho, ahora mismo su mayor problema es ser capaces de seguir llenando a mano las suficientes botellas como para satisfacer la creciente demanda.<\/p>\n<p>seryhumano.com<\/p>\n<p>Fuente: The Telegraph<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Si vieras que en una tienda han puesto a la venta una botella de aire por 15 euros, posiblemente sonreir\u00edas pensando que se trata de una broma. Pero lo creas o no, este est\u00e1 resultando ser un buen negocio en pa\u00edses donde los crecientes niveles de contaminaci\u00f3n est\u00e1n haciendo irrespirable el aire en las&hellip;<\/p>\n","protected":false},"author":2,"featured_media":21247,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[110,127],"tags":[666,642,665,143,641,643,210,639],"class_list":["post-21246","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","category-corporativo","tag-aire-embotellado-de-canada-para-el-mundo","tag-ambiente","tag-canada","tag-concepto-del-proyecto","tag-contaminacion","tag-medio-ambiente","tag-noticias","tag-ser-coorporativo","category-110","category-127","description-off"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Aire Embotellado: De Canad\u00e1 para el mundo &#187; SeryHumano.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/seryhumano.com\/web\/?p=21246\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Aire Embotellado: De Canad\u00e1 para el mundo &#187; SeryHumano.com\" \/>\n<meta property=\"og:description\" content=\"&nbsp; Si vieras que en una tienda han puesto a la venta una botella de aire por 15 euros, posiblemente sonreir\u00edas pensando que se trata de una broma. 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